AltaDX
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AltaDX is a next-generation technology and AI firm purpose-built for the Fitness, Wellness, and Beauty industries.
Formed through the merger of ALTA Technology Group and DXFactor, AltaDX combines deep industry expertise, full-stack technology delivery, and applied AI innovation into one unified company
Unlike traditional consultants or software vendors, AltaDX delivers end-to-end transformation — from strategy and consulting to custom development and measurable outcomes.
At the core of AltaDX is OMAP™ (Outcomes Micro Agents Platform), an AI-powered workforce designed specifically for fitness and wellness operators. OMAP deploys specialized AI agents directly into real business workflows to:
• Increase revenue and protect recurring dues
• Convert more leads through faster engagement
• Reduce cancellations and improve retention
• Recover delinquent collections
• Streamline operations and reduce staff workload
• Deliver 24/7 personalized member experiences
AltaDX supports operators ranging from single-location studios to 600+ location enterprise brands, as well as major industry technology providers
We don’t just advise.
We build, deploy, and deliver measurable outcomes.
